— Projects —

FEASTABLES // A Delicious Partnership

We recently had the opportunity to work on stills and post production for the MrBeast Feastables UK launch, which blossomed into work on their debut in Target stores, the Halloween campaign and a very cool partnership with the Charlotte Hornets. We’ve loved working with the whole team and look forward to seeing how this new partnership develops. Read on to see how it all went down.

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HEALTHCARE // Envisioning Outcomes

Collaborating with a previous client in the healthcare industry allowed us to once again express our creativity with a high-concept shoot. For this campaign, we paired studio photography with stock plates from around the world that we have shot and produced over the years to convey the brand’s promise to help patients envision and achieve positive outcomes.

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Natalia Weedy
GLOBAL MANUFACTURING // Milliken & Company

Our work at Milliken & Company’s two South Carolina manufacturing plants allowed me to take a peek at the inner workings of large-scale industry work. Read on to learn how we captured beautiful images of a working plant, complete with labs, robots, and more.

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Natalia Weedy
HOSPITALITY // Alley Twenty Six

It has been a pleasure for both me and my co-conspirator and partner, Alex Craig, to witness and capture the remarkable talent, passion, and artistry infused into every endeavor undertaken by Alley Twenty Six. From photographing the vibrant atmosphere of Jazz Brunch to showcasing their latest collection of cocktail syrups and creating dynamic lifestyle imagery, collaborating with our beloved Durham bar and restaurant has been an absolute joy!

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TOURISM // Visit Raleigh

North Carolina barbecue from a celebrity chef, a beer garden with 144 of the state’s best brews on tap, a curated tour of the local art scene: the Raleigh area is perfect for basking in NC pride. Ultimately, I captured highlights for a campaign that offers surprises for tourists and residents alike. 


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Natalia Weedy
DELTA AIR LINES // Customer Experience

To make the in-flight luxury of Delta Air Lines feel accessible to would-be customers, I traveled to Seattle to shoot inside a shiny new Airbus A330-900neo. Equipped with technical know-how, creative problem solving, and a talented national crew, we produced images that conveyed the relaxation and interpersonal connection of the on-board experience.

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Natalia Weedy
ALLY BANK // Wealth Management

Navigating financial decisions can be intimidating, but it’s always better with a trusted ally by your side. We partnered with Ally Bank to bring a new wealth management offering to life, capturing the dynamic personalities of their expert team for a colorful, inviting launch campaign. 


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Natalia Weedy
VISIT NC // Elkin

Elkin, NC, was the first stop for our Visit North Carolina campaign. Strolling through vineyards and splashing in waterfalls, we made a case for taking in some small-town charm—and checking out Visit NC’s documentary film festival.

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Natalia Weedy
VISIT NC // Washington

North Carolina is home to some well-known tourism destinations, but its hidden treasures are just as special. Our campaign for Visit North Carolina’s “Firsts that Last” film festival invited NC enthusiasts to capture and share their own memories of the good life in our state.

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Natalia Weedy
BUILDERS MUTUAL

Building a home is tough: early hours, intense physical demands, and inherent risks are all part of the job. Builders Mutual, a commercial construction insurance company, wanted to show how their risk mitigation services help builders focus on the challenge at hand. We featured general contractors and insurance providers, illustrating the wider team of people that makes sure houses are built safely and efficiently.

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Natalia Weedy
FOX Family Foundation

Fox Family Foundation has been supporting the arts, education, health and human services in the Triangle for over three decades. For this project, we shot editorial-style images of their on-the-ground support in action and the context that inspires it: the city of Durham and its surroundings. We kept our crew small to underscore the emotion and intimacy of the project.

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Natalia Weedy
E.O. WILSON Biodiversity Foundation

Dr. E.O. Wilson, a scientist and author who inspired generations to defend the natural world, passed away in 2021. His work lives on in many ways—including the Half-Earth Project, which grew out of his research about preserving biodiversity. We worked with the Half-Earth Project’s CEO to film and edit a video that presented the organization’s work at conferences around the world.

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Natalia Weedy
THE SIERRA CLUB

This shoot, for the Sierra Club, was intended to help “ordinary people”—not just self-identified environmentalists—recognize their stake in the health and preservation of the natural world. The project combined the work of multiple female and non-binary photographers to create an inclusive, inviting library of outdoors-focused images.

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Guest User
THRIVE MAGAZINE // Veteran Farmer Coalition

For veterans returning home, finding a new calling can be tough. We were honored to spend time with veteran farmer Marvin Frink, who has helped former soldiers address post-deployment mental health issues and find a new sense of self through agricultural work.

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Guest User
MERCEDES-BENZ // Lifestyle

Ever had a mechanic show up to fix your car in your driveway? Our campaign for Mercedes-Benz’s after-sale program shows off their customer-focused offerings for upgrades, repairs, and ongoing maintenance—including home visits that you can book from your phone.

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Natalia Weedy
MERCEDES-BENZ // Service

Keeping a Mercedes-Benz running requires a lot of specialized elements: genuine Mercedes parts, tailored repair processes, and certified technicians who’ve taken the time to take their skills to the next level. This shoot gave us a chance to shine a spotlight on the service professionals who back up Mercedes’ reputation for top-tier customer service.

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Natalia Weedy